Privacy policy

This policy explains how Louisa Elizabeth (that's me, Louisa) collects and uses your personal information when you visit louisaelizabeth.com or place an order. I'm the data controller, and you can reach me at hello@louisaelizabeth.com or Linden Cottage, Bentley, Farnham GU10 5LW.

What I collect

  • Details you give me: your name, email, phone number, delivery and billing address, and anything you share for your map (places, dates, names).
  • Order and payment details. Payments are handled securely by Shopify and its payment partners, and I never see your full card number.
  • Information collected automatically when you browse, such as your IP address, browser, device and the pages you visit, through cookies.

How I use it

  • To make and deliver your order, and to keep you updated about it.
  • To reply to your questions.
  • To send you my newsletter, only if you've signed up or bought from me before (you can unsubscribe at any time using the link in every email).
  • To understand how people use the website so I can improve it, and to show relevant adverts on other sites if you've agreed to marketing cookies.
  • To keep the records I'm required to by law, such as for tax.

Who I share it with

I only share your information with the services that help me run the shop, such as Shopify (website and checkout), Klaviyo (emails), my framing and print partners, and delivery couriers. I never sell your data.

Cookies

You'll see a cookie banner when you first visit, and you can choose which non-essential cookies to accept. You can also change or delete cookies in your browser settings.

How long I keep it

I keep your information only as long as I need it for the reasons above, or as long as the law requires (order records are usually kept for six years for tax purposes).

Your rights

Under UK data protection law you can ask to see the information I hold about you, correct it, delete it, restrict or object to how I use it, or move it elsewhere. Just email hello@louisaelizabeth.com. If you're unhappy with how I've handled your data, you can complain to the Information Commissioner's Office at ico.org.uk.

Changes

I may update this policy from time to time, and the latest version will always be on this page.